Design exploration for a non-fiction finance book aimed at simplifying swing trading. The brief was to create a cover that feels approachable, modern, and visually aligned with trading concepts.
A metaphorical landscape where candlestick charts evolve into trees — representing the organic rhythm and growth inherent in swing trading.
Green candles as evergreen trees = Growth
Red candles as angular trees = Risk & correction
Minimal background = Focus on market flow
Final cover selected by client
This version was selected for its bold use of contrast and clearer typographic hierarchy. The candlestick elements were retained subtly in the title.
Each variation explored a unique take on the concept of trading
While the final chosen design served the brief well, the tree-concept remains a strong personal favorite for its metaphorical depth. Including it in the portfolio to show narrative-driven, conceptual thinking beyond the brief.