Simple Living

A Mindful Path To Sustainability

Conceptual Book Cover Design Assignment

Client: Roli Books (Test Assignment for Hiring process) | Project Type: Speculative Cover Design for Job Application

Objective

Design a conceptual book cover for Roli Books as part of a job application assignment for the hiring process, adhering to their brand ethos of visually rich, tactile storytelling while reimagining climate action through metaphor.

Concept

Knitting as a Quiet Revolution

The design reimagines climate activism as a meditative, collective practice. Just as knitting transforms individual stitches into a cohesive fabric, the cover visualizes how small, deliberate actions weave together to mend the planet.

Typography

Rigidity to Fluidity

A geometric sans-serif typeface, sharpened at the edges and softened with organic curves, mirrors the tension between urgency and harmony.

Letters begin with angular precision (symbolizing decisive action) and dissolve into hand-tuned curves (embodying adaptability and growth).

Adjustments on a graphic tablet introduce subtle imperfections, grounding the typography in human craftsmanship.

Illustration

From Yarn to Roots

A knitting needle stitches yarn that transitions into botanical roots, tying human effort to natural ecosystems.

Textured layers mimic the tactile irregularity of hand-knitted fabric, while negative space evokes calm intentionality.

Illustrated digitally on a graphic tablet, blending precision with organic warmth.

Color & Texture

Palette
Muted sage green (growth), cream (purity), and ochre (earth).

Texture
Subtle paper grain layered beneath the knit pattern adds depth and tactility.

Designer’s Notes

On Typography
“The letterforms evolved from rigid geometry to fluid curves, mirroring the book’s call to balance urgency with harmony.”

On Metaphor
“Knitting is an act of hope—each stitch a quiet rebellion against despair.”

Outcome

A cover that reframes climate action as a meditative, communal practice. It avoids apocalyptic tropes, instead inviting readers to see themselves as threads in a larger tapestry of change.

Disclaimer
This is a conceptual cover designed as part of a hiring assignment for Roli Books. All content, title, and author names have been modified for portfolio use. It is not an official publication, but it showcases my ability to interpret creative briefs. It is not affiliated with or endorsed by Roli Books.

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