The logo for Floating Cloud captures the fluidity, spontaneity, and limitless nature of creativity. Designed as a visual metaphor for ideas in motion, the mark features abstract, dynamic forms that evoke thoughts drifting, evolving, and connecting in space. The typography is deliberately minimal, allowing the graphic elements to take center stage while reflecting the platform’s openness to all kinds of content.
The identity embraces ambiguity and freedom, aligning with the founders’ vision of a space where ideas—raw, polished, unfinished, experimental—can float without boundaries or categories.